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  • Building a Healthier Community
  • Groundbreaking Ceremony Held for New Shade Structure
  • Sherwin-Williams Gives HOLA a Face Lift
  • Junior League Provides Job Readiness Training
  • Seniors Celebrate Informed Decision Month
  • Annual Golf Tournament a Swinging Success
  • Tony Brown Named to Town & Country’s List of the World’s Top 50 Philanthropists

Building a Healthier Community

In neighborhoods often overrun by poverty, crime and a feeling of hopelessness, Heart of Los Angeles invests in youth to build stronger and healthier communities. Heart of Los Angeles gives some of the city’s most vulnerable youth a chance to succeed in life. From what started with just a handful of kids in an old gym, 25 years later Heart of Los Angeles now serves over 2,300 youth, ages 6-24, in a safe and supportive environment. HOLA’s mission is to provide underserved youth with free, […]

Groundbreaking Ceremony Held for New Shade Structure

HOLA and the City of Los Angeles Department of Recreation and Parks are pleased to announce that Murad, Inc. and The American Academy of Dermatology (AAD) have launched the Shade America Program with the donation of a shade structure that will be installed on the soccer field in LaFayette Park. Shade America, a special partnership between AAD and Murad, Inc., supports the building of shade structures to provide protection from the sun’s harmful rays in parks and playgrounds across America, with the goal of shading one […]

Sherwin-Williams Gives HOLA a Face Lift

Early on an overcast morning, HOLA received a much-needed refresh thanks to community volunteers and more than 75 gallons of donated paint and supplies from Sherwin-Williams. Over 40 volunteers and national TV personality and interior designer John Gidding took time out from their busy days to put a new coat of paint on the lower level of the Bryson Building, otherwise known as HOLA Main. It had been several years since the spaces had been painted and in many areas, different colors of paint had […]

Junior League Provides Job Readiness Training

For the past six years, members of the Junior League of Greater Los Angeles have been coming to HOLA to work with our high school students, offering workforce development workshops. These workshops have not only provided practical information and resources, but the students learned lessons about life that they will carry with them forever. During this last session, which unfortunately will be their last session, each week had a different focus that included such topics as How to Present Your Best Self, Writing a Cover […]

Seniors Celebrate Informed Decision Month

April marked “Informed Decision” month at HOLA. Throughout the month, the College Success Program hosted multiple opportunities for students to learn more about the college acceptance process. Volunteers from the UCLA Hillel Student Group hosted a workshop to help students make informed decisions about which college is the right fit for them. The College Success team also hosted a workshop to help parents navigate through the many questions that arise once their child has decided where they will go to college, including financial aid, enrollment […]

Annual Golf Tournament a Swinging Success

On a beautiful spring day, close to 100 golfers gathered at MountainGate Country Club for a day of golf, food and fun. Tony Brown kicked off the day with a welcome and introductions to four HOLA alumni who are currently on HOLA’s staff. Leslie, Evelyn, Giancarlo and Haymen shared their stories with the golfers and then sent them off to play.  After a day of golf, participants were treated to dinner, a raffle and silent auction and a special visit from the Laker Girls. A huge thank […]

Tony Brown Named to Town & Country’s List of the World’s Top 50 Philanthropists

We are thrilled to announce that Tony Brown was recently named to Town & Country’s second annual list of the World’s Top 50 Philanthropists. The list includes influential donors, nonprofit heavyweights and thought leaders, including Eli & Edythe Broad, Bill & Melinda Gates and Diane von Furstenberg & Barry Diller. Tony was recognized for giving more options to underserved kids in LA. Click here to read the entire list, or better yet, the magazine is now available at your local newsstand. Congratulations, Tony!


Tony’s Blog on Why HOLA? »

Are LAUSD Kids College Ready?

Are LAUSD Kids College Ready?

Recent data released by the LAUSD revealed that nearly three-quarters of the current 10th grade class is at risk of not graduating on time because they will not meet the minimum college prep requirements set ten years ago. The requirements provide... read more »



Ghetto Film School

"The moment I met Tony Brown and his dedicated, inspired team at HOLA, I knew I’d found an organization that truly believes in the full potential of young people. As the key partner in our new Los Angeles operation, they deliver immeasurable value to our students, programs and mission. I hope someday they open up shop in New York City!" Joe Hall, Founder/President, Ghetto Film School

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HOLA provides underserved youth with exceptional programs in academics, arts and athletics within a nurturing environment, empowering them to develop their potential, pursue their education and strengthen their communities.


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