HOLA on YouTube

  • Building a Healthier Community
  • Bard and Longy MAT Students Graduate
  • 2015 Community Graduation
  • HOLA Welcomes 10 Summer Associates
  • Tony Brown Named to Town & Country’s List of the World’s Top 50 Philanthropists
  • Groundbreaking Ceremony Held for New Shade Structure
  • Sherwin-Williams Gives HOLA a Face Lift

Building a Healthier Community

In neighborhoods often overrun by poverty, crime and a feeling of hopelessness, Heart of Los Angeles invests in youth to build stronger and healthier communities. Heart of Los Angeles gives some of the city’s most vulnerable youth a chance to succeed in life. From what started with just a handful of kids in an old gym, 25 years later Heart of Los Angeles now serves over 2,300 youth, ages 6-24, in a safe and supportive environment. HOLA’s mission is to provide underserved youth with free, […]

Bard and Longy MAT Students Graduate

Bard College and the Longy School of Music of Bard College held a joint celebration for the 2015 Masters of Arts in Teaching graduates. The Longy program is offered in partnership with the Los Angeles Philharmonic, preparing musicians to become agents of change. The program is located on HOLA’s campus and provides the MAT candidates with an integrated graduate music program with hands-on learning experiences at both the LA Phil’s Youth Orchestra Los Angeles (YOLA) program and in urban public schools throughout Southern California. The […]

2015 Community Graduation

On a beautiful June evening, Heart of Los Angeles and the City of Los Angeles Department of Recreation and Parks held the 5th annual Community Graduation, celebrating the accomplishments of elementary, middle, high school, college AND graduate school graduates in the Rampart District of Los Angeles. This year, 63 young men and women graduated from HOLA’s high school program and 95% of the graduates will be heading this fall to colleges and universities all over the country. Matt Toledo, the Publisher and CEO of the […]

HOLA Welcomes 10 Summer Associates

This summer, HOLA is thrilled to welcomes 10 AmeriCorps VISTA Summer Associates. Six of the 10 VISTAs are HOLA alumni themselves, returning to give back to their community. The VISTAs will be supporting HOLA’s academic programs, working with students in the SmartStart, Bridges, PAT and Scientific Arts Programs. The VISTAs will focus on reducing summer learning loss and assist with academic remediation, working individually and in small groups with the highest need students. Research shows that without continued academic support underserved youth will lose critical […]

Tony Brown Named to Town & Country’s List of the World’s Top 50 Philanthropists

We are thrilled to announce that Tony Brown was recently named to Town & Country’s second annual list of the World’s Top 50 Philanthropists. The list includes influential donors, nonprofit heavyweights and thought leaders, including Eli & Edythe Broad, Bill & Melinda Gates and Diane von Furstenberg & Barry Diller. Tony was recognized for giving more options to underserved kids in LA. Click here to read the entire list, or better yet, the magazine is now available at your local newsstand. Congratulations, Tony!

Groundbreaking Ceremony Held for New Shade Structure

HOLA and the City of Los Angeles Department of Recreation and Parks are pleased to announce that Murad, Inc. and The American Academy of Dermatology (AAD) have launched the Shade America Program with the donation of a shade structure that will be installed on the soccer field in LaFayette Park. Shade America, a special partnership between AAD and Murad, Inc., supports the building of shade structures to provide protection from the sun’s harmful rays in parks and playgrounds across America, with the goal of shading one […]

Sherwin-Williams Gives HOLA a Face Lift

Early on an overcast morning, HOLA received a much-needed refresh thanks to community volunteers and more than 75 gallons of donated paint and supplies from Sherwin-Williams. Over 40 volunteers and national TV personality and interior designer John Gidding took time out from their busy days to put a new coat of paint on the lower level of the Bryson Building, otherwise known as HOLA Main. It had been several years since the spaces had been painted and in many areas, different colors of paint had […]


Tony’s Blog on Why HOLA? »

Why Fund Real Costs

Why Fund Real Costs

I recently had the opportunity to speak on two panels regarding trends in foundation funding. The first panel was part of the Center for Nonprofit Management‘s annual 501(c)onference. The theme of this year’s conference was “Roads... read more »



Ghetto Film School

"The moment I met Tony Brown and his dedicated, inspired team at HOLA, I knew I’d found an organization that truly believes in the full potential of young people. As the key partner in our new Los Angeles operation, they deliver immeasurable value to our students, programs and mission. I hope someday they open up shop in New York City!" Joe Hall, Founder/President, Ghetto Film School

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HOLA provides underserved youth with exceptional programs in academics, arts and athletics within a nurturing environment, empowering them to develop their potential, pursue their education and strengthen their communities.


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